Hotels are facing an increasingly competitive market. Most trip planners aren’t just looking at price points - they’re reading online reviews before they book a room. There are two strategies you can use to leverage those reviews to improve guest satisfaction and manage your hotel’s brand.
Google+ May Be Gone, But Don't Forget About Google My Business!10 Oct 2018 in
You may have seen Google’s recent announcement that they will slowly shut down their Google+ social media platform. Frankly, this should come as no surprise. Critics say that the reason Google+ failed is because it was driven by a corporate decision, while Facebook grew organically because it was based on how real people communicate.
Social Media Content Tips for Hotels10 Jul 2018 in
Social Media Dos and Don’ts for Hotels23 May 2018 in
Managing a successful social media account for a business takes more effort than many people realize. A schedule or calendar must be created along with taking or locating appropriate photos, creating captions, responding to comments, engaging followers, etc. all while juggling normal daily operations. If you are starting a new social media account or simply want to refresh your existing account, we have compiled Social Media Dos and Don’ts to help even the most novice Social Media Manager create amazing social media accounts.
Five Reasons Hotels Should Use Social Media08 May 2018 in
According to a January 2018 report by the Pew Research Center, 68% of US adults use Facebook, 73% use Youtube, and 35% use Instagram. Social Media has become one of the best tools to target and communicate with your customers, clients, and fans, and it’s safe to say it isn’t going anywhere. So why should hotels include at least one social platform as part of their marketing strategy?