How to Connect With A New Generation Of Guests

30 Apr 2018 in

In just two years, Millennials will be in the driver’s seat with their purchasing power. Are you equipped to reach them so that your hotel is in their consideration set?

“Hospitality” in our Industry…is it in danger with advances in technology?

05 Dec 2017 in

Congratulations to #Hyatt for its 60th Anniversary! This milestone made me think back to the days when I worked for Hyatt and what that looked like. We trained our front desk associates to recognize guests by their names each time they approached the front desk. We upgraded VIPs to our Concierge level, whenever we had availability, without them ever having to ask. We had excellent cuisine and exceptional service in our dining rooms so that we could outshine the competition.

Best Practices for Managing Your Online Hotel Reviews

13 Nov 2017 in

As you’re setting your goals for the upcoming year, an important element to consider is how you will manage your guest reviews and satisfaction surveys. A first step is to take an honest assessment of how your reviews are being managed now. Are you simply meeting your brand’s compliance or is there room for improvement when it comes to engaging with your guests online?

Be the Best in Your Competitive Set

It's budget planning time. How are your guest reviews being managed?

11 Sep 2017 in
It's that time again; business plans are upon us.  As you review your operational scorecard during your planning process, a key component to consider is how your guest reviews and satisfaction surveys are being managed. Are the responses to your guest feedback appropriate, authentic and timely, and within the parameters of brand standards? Will future guests have a positive perception of your hotel based on the responses to guest reviews they read online?

A Glance in the Rear-view Mirror: Valuable Business Lessons

10 Jan 2017 in

Before we all speed off into 2017, I wanted to slow down and acknowledge our progress in the past year. You may ask, “Why should I care about what iResponze did in 2016?” I believe that a quick detour with iResponze reveals some lessons that could apply to your company, your team, or your hotel.

Testing 1, 2, 3

Business Insights from Inside the Shark Tank

07 Dec 2016 in

We all know that it is easy to get locked into focusing on just what is in front of us. Our planners and lists drive the progress of each day as we move from tackling one task to the next. Fortunately, we sometimes get an opportunity to look up and see a broader picture, which is what I experienced participating in the Visit Florida Digital Information Forum.

Three Lessons Learned from Marriott Pilot Program

03 Nov 2016 in

When you are a kid in school, testing is not something you look forward to. In fact, for some of us, it can create high levels of anxiety and require many hours of preparation. This was especially true for me as I approached every test with a complex preparation plan that seemed to do little to relieve my anxiety. On test day, no matter how well prepared I might be, I always feared the worst: failure. In this context, we were conditioned to believe that testing had just one outcome – either success or failure.