iResponze Partners with Hotels to Engage Guests Online
iResponze® partners with hotels to engage Social Butterflies and influence decision makers online. This collaboration allows hotel staff to focus on what they do best – delivering an exceptional guest experience.
We monitor and respond on behalf of hotels to all guest reviews in all channels within 24-48 hours, with an authentic and engaging voice.
Join other Vantage properties and let the iResponze team of hospitality industry experts help improve your online reputation with higher rankings, increased brand loyalty, and greater social engagement.
Online Reputation Directly Affects Pricing Power, Occupancy & RevPAR
If a hotel increases its review scores by 1 point on a 5-point scale (e.g., from 3.3 to 4.3), the hotel can increase its price by 11.2 percent and still maintain the same occupancy or market share.
A 1 point increase in a hotel’s Global Review Index™ can lead to an increase of up to 1.42% in RevPAR.
+0.54% in Occupancy**
+0.89% in ADR**
+1.42% in RevPar**
**Source: Cornell University, School of Hotel Administration, November 2012
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