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2021 Hotel Budget Planning for Success

We share the latest industry insights and marketing trends from STR, Phocuswright, AH&LA, Global Web Index, Expedia, Booking.com, etc. to help you prepare for the 2021 budget season. 


• The latest STR® Forecasts for 2021

• Interesting Travel Trends for both Leisure & Corporate Travel

• How Travelers are perceiving the Brand & Hotel COVID-19 Safety Initiatives

• Why you must include Social Media in your 2021 Plan

• How the Tides are Changing for OTAs and What That Means for You

• Why and How to Communicate Your Hotel’s Safety, Health, and Wellbeing Actions.


Whether your 2021 budget plan approach is to survive or thrive, we are confident our industry will continue to show signs of recovery, and you will see positive and frequent changes to your forecasts next year.


Presented by Rose Mentrie, Chief Innovation Officer, Jill Ellis, Client Success Director, and Carolyn Rand, Brand Leader.

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