Case Studies
Responsiveness drives real results.
Our savvy marketers help improve guest satisfaction and the online reputation of global and regional hotels and restaurants. Learn how our solutions have helped our partners increase their Global Review Index™ and grow the number of guest comments on third-party review sites like TripAdvisor, YELP®, Urbanspoon, and OpenTable™. Read the full case studies here.

Case Study # 1
Test Hotel:
- 314 room Full-Service hotel in the Washington DC Market
Opportunity:
- Respond within 24 hours of comment postings on TripAdvisor®
- Increase number of guest comments on TripAdvisor®
- Real time “service recovery”, increase online reputation
- Increase Global Review Index™
Results:
- Responded to 96.4% of the comments on TripAdvisor® within 8 hours of posting
- Increased number of responses in TripAdvisor® by 67.7%
- Increased number of guest comments by 33.4% and social media mentions by 39.2%
- Real time “service recovery” completed prior to guests checking out
- Increased Global Index™ by 6.7% when the Comp-set went down by .2%

Case Study # 2
Test Hotel:
- 94 room Select Service hotel in Greenville, SC
Opportunity:
- Respond within 24 hours of comment postings on TripAdvisor®
- Increase number of guest comments on TripAdvisor®
- Increase Global Review Index™
Results:
- Increased number of responses in TripAdvisor® by 5.5%
- Increased Global Index™ by .1% when the Comp-set went down by .2%
- Responded 100% of the comments on TripAdvisor® within 8 hours of posting
- Increased number of responses in TripAdvisor® by 5.5%
- Increased Global Index™ by .1% when the Comp-set went down by .2%

Case Study # 3
Test Hotel:
- 280 capacity, mid-priced restaurant located downtown Greenville
Opportunity:
- Respond within 24 hours of comment postings on TripAdvisor® and Yelp®
- Increase number of guest comments on TripAdvisor, YELP® and mentions with feedback on UrbanSpoon and OpenTable™
- Increase Global Review Index™
- Gather information of our competitors and use it to benchmark against
- Reputation control and management
Results:
- Responded to 98.1% of the comments on TripAdvisor® & YELP® within 8 hours of posting
- Increased number of responses in TripAdvisor® by 5.5%
- Increased number of guest comments by 8.3% on TripAdvisor® and by 5.7% on YELP®, 77.8% on UrbanSpoon and OpenTable™
- Increased Global Review Index™ by 6.7% when the Comp-set went down by -2.3%
- Now have information of competitors to be able to analyze and benchmark against